Rescue Ready Shark Tank Update: What Happened to Rescue Ready after the Shark Tank?

What is Rescue Ready Shark Tank 

Window escape ladders were created by Rescue Ready in the hopes of protecting homeowners and renters from home fires, and this product makes a difference between window and siding with the ability to slide out the window.

Rescue Ready is situated in California, and the National Fire Protection Association has authorised their product. Rescue Ready’s Escape Ladders allow you to quickly exit your home in the event of a fire or other emergency. This product is very useful in emergencies.

rescue ready was invented by Eric Hartfield and Brett Russell in January 2013. It took them 2 to 3 years to make the right escape ladder.

The purpose of which is not only to save the life of the homeowner but can also be opened by a child or elderly person who may have to leave their home. And a ladder-like this is simple to set up. It may be installed without the use of screws or tools.

Who is the founder of Rescue Ready?

The founders of Rescue Ready are Brett Russell and Eric Hartsfield, and they were two firefighters from Norfolk. He had experience of 25 years in this field. Both firefighters were familiar with the many types of equipment that worked and, sadly, did not operate during a house fire.

According to Hartsfield and Russell, on average, only 3 minutes are left to leave the house during a fire. In the United States alone, 2,500 people die each year from fires. After witnessing such incidents over and over again, the founders started working closely with various entrepreneurs, fire survivors, engineers to create this product which they gave to Shark.

What Happened to Rescue Ready at Shark Tank pitch?

Eric and Brett, founders of Rescue Ready, ask for $75,000 for 15% of their business. This company is a true start-up as they have not had any sales yet. Shark Tank really likes two firefighters and Lori says she has a soft spot for first responders. Unfortunately, Shark feels the window makers didn’t focus on the idea and went all out.

Rescue Ready Shark Tank Update

After the Shark Tank show aired, people launched a Kickstarter which was unsuccessful and was shut down on June 26, 2020. Then till July, 2020, the company’s website is still live. And they continue to reach out to window manufacturers.

They also sell a rescue-ready retrofit that conceals the ladder mechanism behind a simple, attractive cover that resembles window trim. The shipping of this product has been slowed down due to COVID-19 and this statement appears on their website as of July 1, 2021. But as of January 2022, these products are available from the company’s website. And it is also available on amazon.


  • Product  – Window-fitted ladder for the fire escapes
  • Who is the founder – Brett Russell and Eric Hartsfield
  • Asked For –  $75,000 for 15% at $500,000 valuation on Shark Tank
  • Received  – no deal.
  • Currently – in business (Live on Website and Amazon)
  • Rescue Ready Shark Tank Net worth-  $5 million dollars.

What Happened to Rescue Ready after the Shark Tank?

After its founder failed to strike a deal with Shark Tank, the firefighters took advantage of their televised exposure and launched a Kickstarter campaign to fund their idea. His goal on Kickstarter at the time of this campaign was to raise $225,000. Only 287 people gave $66,608, falling shy of Rescue Ready’s Kickstarter funding goal of $100,000.

Despite the campaign’s failure, the two firefighters continued to work on the project and declared that Rescue Ready Retrofit will be available in 2020. The website for this company is still operational, and they are searching for window makers. Apart from this, they sell rescue ready retrofits. The product hides the ladder mechanism behind a simple, decorative cover that mimics window trim. In 2021, the company’s net worth was $5 million.

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